32 Custom Shoes, 2 Weeks, No Sleep
In November 2024, I was commissioned to customize 30+ shoes for Passport Technology, a Las Vegas-based casino tech company known for its payment solutions in the gaming industry.
Passport Technology Career Fair / Oct 8, 2024
This project was for their Career Fair work event, where employees would be rocking LAJA kicks featuring the Welcome to Las Vegas sign, the city skyline, and the company logo.
Concepts sent to Madison Montano / Sep 2024
Behind The Process
I customized all 32 pairs in under two weeks—while working a full-time job and in school. The process, however, was extremely smooth and fun. I love the intensity of a tight deadline; it keeps my brain sharp and fuels my creativity. Knowing that every pair was going to be worn at the event made It effortless.
Day of Completion / Photos via My Mom
"Tobi is my creative of choice—innovative, inspiring, and incredibly hardworking. If you get the chance to work with him, take it and don’t look back." — Madison Montano
Dara Laja's Text / via iMessage
My brother, Dara, summed it up best when he texted me: “U got people in suits wearing Air Force 1s.” That moment? Priceless.